What is Google Local Service Ads?
Google Local Service Ads (LSA) are pay-per-lead ads that appear above traditional Google Ads and the Map Pack for local service searches like "plumber near me" or "emergency electrician." Only businesses that pass Google's background check, license verification, and insurance review earn the green Google Guaranteed badge and qualify to run them.
What Kectick does for you
- Full Google Guaranteed application: background checks, license uploads, insurance docs.
- Service area, hours, services, and bid strategy configured for your market.
- Daily lead monitoring — disputes filed within 24 hours of invalid leads.
- Weekly review-request campaigns to raise your LSA star rating (rank driver #1).
- Monthly performance reports: CPL, booked-job rate, dispute recovery, ROI.
Industries we serve
Plumbers, HVAC, electricians, roofers, garage door, locksmiths, pest control, water damage restoration, tree service, junk removal, cleaning services, movers, appliance repair, and most other Google-eligible home-service categories.
How LSA pricing works
You pay per lead, not per click. Typical CPL ranges from $6 (cleaning) to $130+ (water damage). Google charges only for phone calls and messages from people asking for your service in your area — and we dispute the ones that don't qualify.